The Power of Dynamic Content in Uniweb

Building dynamic sections—like “latest articles,” “popular articles,” or “featured content”—usually requires heavy development work. Uniweb makes it easy by combining structured content with flexible component libraries so you can create and update dynamic sections with minimal effort.

Content Profiles: Structured Data Made Simple

In Uniweb, each piece of content—be it an article, an event, or a project—is represented by a content profile. A typical article profile, for example, contains:

• Title, description, and body content

• Publication date and author info

• Categories and tags

• Usage and performance metrics

Because these profiles are structured, Uniweb can seamlessly feed this data into any component in your chosen library.

Dynamic Inputs: Power Through Simplicity

Every page section can pull content from dynamic inputs, giving you multiple ways to display your content:

1. Direct Selection Select specific items from your content profiles:

• Pick individual articles for a campaign

• Curate a tailored sequence of stories

• Mix and match different content types in one section

2. Smart Folders Create rules to automatically include content:

• “Latest 3 articles”

• “Most visited this month”

• “Articles tagged ‘featured’”

• “Posts by specific authors”

3. Regular Folders Organize items manually, then select that folder:

• Group articles by theme

• Create “seasonal” or “event” collections

• Maintain editorial picks without rewriting rules

Live Updates Without Full Republish

Here’s where dynamic content really shines: once you’ve set up your sections to pull from certain folders or rules, the content that appears on your site updates automatically—without requiring a full site republish. When you add or edit an article in a relevant folder, those changes are reflected instantly on the live site. This is a fundamental difference from purely static content, which requires rebuilding or manually republishing pages whenever you want to change what appears.

Mixing Static and Dynamic Content

Uniweb also lets you combine static and dynamic content on the same page—even within one section. For example, you might:

• Place custom, static text or images at the top of a section, providing a personalized intro.

• Follow it with dynamic content (e.g., the latest blog posts via a Smart Folder) that updates automatically without another publish. This hybrid approach gives you full control over which content is fixed and which changes in real time, so you can tailor each page or section exactly how you want it.

One Component, Many Uses

Uniweb’s biggest advantage becomes clear when you see how the same component can be used in different scenarios just by changing the content input.

Beyond Article Teasers

This dynamic approach applies to any content with any compatible component in your chosen library:

Team Sections

• Show all team members

• Feature department leaders

• Highlight specific project teams

Case Studies

• Promote latest success stories

• Filter by industry or audience

• Spotlight most impactful results

Product Features

• Display a complete feature list

• Highlight new capabilities

• Focus on solutions for specific audiences

The Technical Innovation

Four key elements power this flexibility:

• Library Components act as visualization engines, adapting to different inputs.

• Content Profiles keep your data structured and ready for any layout.

• Dynamic Inputs (folders, rules, manual picks) connect the right content to the right components.

• Smart Folders automate selections with logical rules, so content updates itself.

In Practice

Bringing it all together in Uniweb is straightforward:

• Create content profiles (articles, products, team bios, etc.).

• Organize them with folders—manually or via smart rules.

• Choose suitable components from your chosen library for each section.

• Select how to feed content into those components (direct selection, smart folder, or manual folder).

• Publish once to set up the structure. New or updated content then appears automatically—no need for a full republish.

Why This Matters

For Content Teams

• Focus on content instead of layout

• Organize once, then reuse content in multiple contexts

• Update a single profile, and see changes reflected site-wide immediately

For Marketing Teams

• Create dynamic landing pages effortlessly

• Experiment with different content combinations

• Rapidly update featured content for campaigns or promotions

For Organizations

• Scale your content management naturally

• Maintain brand consistency through your chosen library

• Adapt to new needs without re-inventing your site

Looking Ahead

Dynamic content is only one example of how Uniweb makes advanced web capabilities accessible to everyone. By treating content as structured data and library components as smart visualization engines, Uniweb delivers powerful, user-friendly solutions for modern websites.

Ready to see how dynamic content can transform your site? Explore our library components and discover a new level of flexibility in web development.